OUR APPROACH

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Every creative project has a different need, whether it's style, deliverables, or deadline.

Our production team works closely with you to create a production approach and creative team to match the specific needs of your project.

We do this in a totally transparent way, so you build a direct relationship with the creative team you are working with, supported at every stage by our expert production team.

immersive design

  • Our 2D animation brings ideas to life with bold visuals, expressive motion, and a strong sense of character, to tell stories that are clear, unique, and memorable.

  • Our 3D animation adds depth, realism, and dynamic movement to your ideas, to create immersive visuals, product showcases, and storytelling that captivates from every angle.

  • Our UX/UI design focuses on clarity, accessibility, and visual impact. We craft intuitive digital experiences that not only look great but feel effortless to navigate.

  • Our web and app design combines clean aesthetics with smart functionality - building responsive, user-focused platforms that elevate brands and deliver seamless digital experiences across devices.

BRAND DESIGN

  • Our illustration work adds a unique, handcrafted touch to your brand and brings personality, emotion, and storytelling to life through bold visuals and thoughtful detail.

  • Our graphic design transforms ideas into striking visual communication. By combining typography, layout, and brand identity, we create thoughtful, cohesive and impactful designs across print and digital.

  • Our spatial design creates immersive environments that bring brands to life by shaping physical spaces for events, installations, and activations that engage audiences and leave a lasting impression.

  • Our brand identity work builds distinctive visual worlds, defining everything from logos and typography to tone of voice and art direction, and ensuring your brand stands out with clarity, consistency, and character.

SHOOT & POST

  • Our photography captures the essence of your brand with striking, story-led imagery. Whether it’s lifestyle, product, portrait, or campaign, we deliver visuals that connect and resonate.

  • Our retouching enhances imagery with precision and care: refining details, balancing tones, and elevating every frame to ensure your visuals are polished, professional, and impactful.

  • Our filmmaking brings stories to life with cinematic vision and creative storytelling. Engage audiences and elevate your brand across all screens by capturing powerful moments.

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campaigns

  • Our campaigns combine strategic insight with bold creativity. We craft multi-channel experiences that resonate, inspire action, and build lasting connections between brands and audiences.

  • Our branded content blends storytelling and strategy to create authentic, engaging narratives that showcase your brand’s values and connect meaningfully with your audience.

  • With experiential marketing, create unforgettable, interactive moments that immerse audiences in your brand by building genuine connections through engaging events, activations, and live experiences.

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OUR ECOSYSTEM

Tone Def.’s production model is a creative ecosystem that blends hands-on production support with savvy advice on content strategy and creative development.

We pull together a talented mix of thinkers and makers to build custom teams just right for your brand, campaign, or project. The team’s magic sparks fresh ideas, clever strategies, and stories that really stick - from kickoff to the final flourish.

Our smooth, stress-free approach keeps things running like clockwork, delivering great results with none of the headaches. Whether you’re rolling out branded content, social campaigns, or multimedia experiences, Tone Def. has you covered with end-to-end production that lifts your creativity and brings your vision to life.

OUR PROCESS

Every project is different but our approach is consistent.

You’ll have peace of mind that your bespoke project will be delivered on time, on budget, every time.

Discovery

At the start of every project, we take time to understand your goals. We define the challenge, success metrics, and the best way to collaborate.

Brief Development

After discovery, we’ll help shape or refine your brief.
Clear briefs mean stronger outcomes and smooth collaboration from start to finish.

Team Assigned

Once the brief is finalised, we assign the right team to your project.
You'll have direct access to everyone, plus one main contact to
manage it all.

Project Plan

With your team in place, we’ll share a clear schedule with key milestones, deliverables, and final delivery dates.

Production

This is where your vision comes to life. We work closely with you to produce every element of the project.

Delivery

Once ready, we deliver your assets in the agreed formats - with ongoing support for any future edits or versions
you may need.